Custom CRM development · San Diego

Custom CRM development in San Diego

Orcatec does custom CRM development in San Diego for companies whose sales and service process does not fit a standard CRM. We built the CRM inside our own field service platform, so we know how customers, jobs, estimates and invoices need to connect.

  • Custom CRMs and HubSpot or Salesforce customization
  • Field-service CRMs with scheduling and dispatch
  • Integrations and clean data migration

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CRM development services

Custom CRM from scratch

A CRM designed around your pipeline, roles and reports, with no per-user license fees and no features you never use.

HubSpot and Salesforce customization

Custom objects, workflows, integrations and apps when a standard CRM fits most of your needs and only some parts need to change.

Field-service CRM

Customers, properties, equipment, service history, estimates, scheduling and invoicing in one system, with a mobile app for technicians.

Integrations

Connect the CRM with your website forms, phone system, email, accounting software, payment provider and marketing tools.

Data migration

Move contacts, deals, history and files from spreadsheets or an old CRM, with duplicates removed and fields mapped correctly.

Portals and mobile access

Customer portals and mobile apps that read from and write to the same CRM data.

Custom CRM or a customized HubSpot or Salesforce?

Both are valid. The right choice depends on how unusual your process is and how many people will use the system.

CriteriaCustomized HubSpot / SalesforceCustom CRM
Best forStandard sales pipelines and marketing automationUnique processes, field operations or industry-specific data
Time to launchFasterLonger, built step by step
Ongoing costPer-user subscription that grows with your teamHosting and support, no per-user fees
FlexibilityWithin the platform’s limitsAnything your process needs
Data ownershipStored on the vendor’s platformStored in your own database

Proof: the CRM inside Orcatec

Orcatec’s field service platform includes a CRM that links customers and properties to estimates, jobs, invoices and payments. We designed and built it, and we maintain it every week.

Orcatec (our own product)

Orcatec: field service management software, web and mobile

We designed, built and still run Orcatec, a field service management platform used by home services companies to sell, schedule, dispatch, invoice and get paid, in the office and in the field.

Read the case study →
  • Live on the App Store and Google Play
  • One platform for office, sales and field teams
  • Built, hosted, supported and improved by our own team

Tell us how your team sells and serves customers

Share a few lines about your process and current tools. We’ll reply within one business day with questions and a rough estimate.

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How we build a CRM

  1. Process review

    We map how leads, deals, jobs and support requests move through your company today.

  2. Build or customize decision

    We compare a customized HubSpot or Salesforce with a custom build and recommend one, with costs for each.

  3. Development

    Two-week sprints with a working version your team can try early.

  4. Migration and launch

    Data migration, user training and a planned switchover from the old system.

Features we often build into custom CRMs

Every CRM is different, but these modules come up in most projects. We include only the ones your team will use.

Pipelines and stages

Deal or job stages that match how your team actually works, with required fields at each step.

Estimates and proposals

Quotes built from your price book, sent for e-signature and turned into orders or jobs once approved.

Scheduling and tasks

Calendars, reminders and assignments for sales reps, office staff and field crews.

Communication history

Calls, emails and texts logged on the customer record, so anyone can pick up a conversation.

Roles and permissions

Each person sees the customers, fields and reports they need, and nothing else.

Reports and dashboards

Revenue, conversion, response time and team performance from one source of truth.

How we price CRM projects

Cost depends on modules, integrations and the amount of data to migrate. We usually start small and grow the system with you.

Fixed-scope first version

from $32,000

The core CRM modules your team needs to switch over, with a fixed price and timeline.

Ongoing development and support

$50–70 per hour

A monthly plan for new modules, integrations, hosting and updates.

You get a written estimate after a free discovery call.

Why San Diego companies choose us for CRM work

We are a San Diego County company that builds and sells its own CRM-based platform. That gives us practical experience with the hard parts: permissions, duplicate records, reports people trust and integrations that stay in sync.

You work with one team in your time zone, can meet us in person and own the code and data from the start.

Need a ready-made CRM for a field service business?

Orcatec’s field service software already includes a CRM with estimates, scheduling, dispatch, invoicing and QuickBooks sync, with no custom development required.

See Orcatec software →

Frequently asked questions

How much does custom CRM development cost?

Should we build a custom CRM or customize HubSpot or Salesforce?

Can you migrate our data from an existing CRM or spreadsheets?

Can a custom CRM work for a field service company?

Do you offer custom CRM development in San Diego with on-site meetings?

How long does it take to build a custom CRM?

Who owns the CRM and the data?

Related services

Ready to discuss your project?

Tell us what you want to build. We’ll reply within one business day with questions and next steps.

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